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Mircea Mocanu

The Product Launch Calendar campaign aimed to illustrate in a hype way the latest drops on the adidas site. Featuring details of the products, positioned in a modular grid, purposed for the site components and social media. Illustration: Wodwork, Video: Margo&Vice, created together with the adidas team.

Art Direction
Motion graphics
Design
Guidelines

adidas

Modular grid made of film loops and animation sequences

Low light scenery,
smooth camera moves,
rapid cuts

Art Director creating digital experiences and identities through interactive and static images. Mixing Photo/Video expertise with Design, Code, Animation, I help inspiring brands to shape visual communication.

As a Photographer, I explore both staged and spontaneous directions – see some of the work on Other. Besides design, I love bikes and had a great time making custom pieces as Spiță.

My focus is to deliver distinctive work, aware of new and simple forms. I’m based in Amsterdam and working onsite and remote. Get in touch and say Hi – mircea@other.ro