The Product Launch Calendar campaign aimed to illustrate in a hype way the latest drops on the adidas site. Featuring details of the products, positioned in a modular grid, purposed for the site components and social media. Illustration: Wodwork, Film: Margo&Vice, created together with the adidas team.

Art Direction
Motion graphics
Design
Guidelines

adidas

Modular grid made of film loops and animation sequences

Low light scenery,
smooth camera moves,
rapid cuts